The Customized Ride

The Customized Ride
Category
Business Description

We are a custom car media company! We travel throughout the Southeast and cover car shows.

The Customized Ride was born from a love for custom cars and a passion for storytelling. My wife and I were hosts of The Chris & Sandy Show, where we interviewed over 600 artists, actors, and even celebrities between January 2020 and December 2022. Despite these exciting interviews, our audience wasn’t growing, and I found myself frustrated, trying different strategies to build momentum.

Then, in October 15th, 2022, everything changed. We stumbled upon a local car show, and I decided to grab some content for our existing show. Little did I know, this moment would spark a new venture. On October 16, 2022, while reviewing footage from that show, it hit me—this was the niche I’d been waiting for. I had spent my teenage & early adult years immersed in the custom car scene, and it was something I loved deeply. The passion was there, and now, it just needed the right platform.

That same day, without hesitation, I launched The Customized Ride on YouTube. Within two months, this brand had almost matched the numbers it took The Chris & Sandy Show three years to achieve! It became clear that this was the future, and by the end of 2022, we decided to put our former show on hiatus to focus fully on this new direction.

Send Message